AI Insights · Timothy · January 2023
Top 5 Cryptocurrency Apps on iOS in Latin America Q4 2022
Explore the performance trends of the leading cryptocurrency apps on iOS in Latin America during Q4 2022, including metrics on downloads and active users.
In Q4 2022, the top 5 cryptocurrency apps on iOS in Latin America showed diverse trends in weekly downloads and active users. Below, we delve into the performance of each app based on data from Sensor Tower.
Binance: Buy Bitcoin & Crypto experienced a notable fluctuation in weekly downloads, starting strong with around 18.7K in early October and peaking at 20.8K by the end of the month. However, downloads declined towards the end of the quarter, reaching a low of 10.1K in mid-December before slightly rebounding to 13.3K in the final week. The app's weekly active users also saw fluctuations, starting at 209K in late September and peaking at 225K in early November. By the end of December, active users had dropped to approximately 180K.
Sweat Wallet showed significant variability in weekly downloads. The app reached its highest point with 15K downloads at the end of October but saw a sharp decline to just over 1.3K by early December. Active users followed a similar trend, starting at 32.9K in late September and peaking at 60.7K at the end of October before settling at around 44.8K by the end of December.
Bitso - Buy bitcoin easily maintained a relatively stable download rate, with weekly downloads hovering around 4.7K in late September and slightly dipping to 2.6K by mid-December, before ending the quarter with a slight rise to 4K. Active users demonstrated a gradual decline from 37.7K in late September to 26.9K in mid-December, with a minor recovery to 32.6K by the end of the year.
MetaMask - Blockchain Wallet displayed consistent weekly downloads, starting at 3.9K in late September and peaking at 4.4K in early November. However, by the end of the quarter, downloads had decreased to around 2.1K. Active users saw a peak of 44.9K in early November, with a slight decline to 40.9K by the end of December.
Trust: Crypto & Bitcoin Wallet experienced modest fluctuations in weekly downloads, beginning with 2K in late September and peaking at 2.8K in mid-November. Downloads then dipped to 1.7K in mid-December before closing the quarter at around 2.2K. Active users followed a similar pattern, starting at 31.5K in late September, peaking at 35.3K in early November, and ending the quarter at approximately 32.3K.
For more detailed insights and data, visit Sensor Tower's website.